Wholesale · B2B
Wholesale food inventory that pays for itself
Trade pricing, purchase orders, supplier management and batch traceability, with the true margin on every wholesale order. One B2B plan: £199/month, every feature included.

Live data from your POS & delivery apps. No manual entry
Built for trade
Everything a food wholesaler needs to price, pick and profit
From supplier to trade invoice: pricing, purchasing, traceability and margin, all on one live dataset.

Never run out, never over-order
Days-of-cover and par levels raise the right purchase orders at the right time, sent straight to your suppliers with catalogues and lead times built in.

Know the margin on every order
Break down profit by product, customer and channel after ingredient, packaging and delivery cost, so you price trade accounts with confidence.

Batch-to-source, audit-ready
Every batch tracked from goods-in to trade despatch, satisfying HACCP and turning recalls into a single query.
Who it’s for
One platform for producers, manufacturers and distributors
If you sell food to trade accounts, TruLens keeps pricing, stock and margin straight, whether you run one kitchen or several depots.
Producers
Manufacturers selling to trade and retail accounts.
Distributors
Multi-line catalogues and customer price lists.
Bakeries & delis
Supplying cafés, restaurants and shops.
Hybrid
Running wholesale and retail in one account.
Wholesale · B2B
One wholesale plan, every feature included
B2B is priced for trade, not per seat: one plan at £199/month with every feature, unlimited SKUs and unlimited trade clients — custom quotes for larger operations.
per month
- Trade price lists & customer pricing
- Purchase orders & supplier management
- Batch traceability (HACCP)
- Unlimited SKUs
- Unlimited trade clients
- Unlimited users, no seat cap
bespoke quote
- Everything in Wholesale
- Custom limits & workflows
- Multi-depot setup
- Dedicated account manager
Wholesale pricing at a glance
“Customer price lists and purchase orders used to live in three spreadsheets. Now it is one system and the margin is finally visible.”
FAQ
Questions, answered
How is TruLens wholesale priced?
Wholesale (B2B) is one plan at £199/month with every feature included, unlimited SKUs and unlimited trade clients. Custom quotes are available for larger operations.
Is there a SKU or client limit?
No. The £199/month wholesale plan includes unlimited SKUs and unlimited trade clients.
Do you charge per user or per seat?
No. Every plan includes unlimited users with no seat cap.
Can I run wholesale and retail together?
Yes. Many operators run both: retail on the B2C plans and wholesale on the B2B plan, in one TruLens account.
Is batch traceability included for HACCP?
Yes. Batch-to-source tracking is built in, so a recall is a query rather than a crisis and audits are always ready.
Run your wholesale operation on TruLens
Wholesale £199/month, every feature included, unlimited users, no seat cap.
Start free — we set you up See pricing