Compare · UK food inventory software

TruLens vs MarketMan: flat pricing, no per-user fees

MarketMan is quote-based, with per-user and per-feature tiers. TruLens for Food is a flat £99/month with every feature and unlimited users included — and the price is public.

Free white-glove setupUnlimited users, no seat capCancel anytime
TruLens food inventory management dashboard

Side by side

TruLens vs MarketMan at a glance

Platform
Starting price
Pricing model
Onboarding
TruLens Best value
£99 /mo
Flat, every feature, no seat cap
Dedicated account manager (free)
MarketMan
Quote / tiered
Per-user + per-feature
Longer onboarding

No quotes and no tiers to decode: TruLens retail is £99/month for one site or £149/month for up to three, and wholesale (B2B) starts at £199/month. See full pricing →

Competitor pricing and onboarding details are based on publicly available information and may change — check with each vendor.

Every feature included

From £99

per month for a single site · billed monthly, cancel anytime

Why kitchens switch

Everything included, nothing gated

  • Public flat pricing — no sales call to see a number
  • Every feature included, no per-feature unlocks
  • Unlimited users with no seat cap — no per-user fees
  • Free account-manager onboarding, not a long rollout
  • UK-built: Toast, SumUp, Square, ePOS, Uber Eats, Deliveroo and Shopify integrations

FAQ

Questions, answered

Does TruLens charge per user like MarketMan?

No. Every TruLens plan, retail and wholesale, includes unlimited users with no seat cap and no per-user fees.

Are TruLens features gated by plan?

No. Every plan includes the whole platform: inventory, FIFO recipe costing, reordering, sales reconciliation and HACCP-ready records. Wholesale plans scale by SKUs and trade clients, not by features per user.

How fast can we go live on TruLens?

Your named account manager maps your kitchen, imports stock, connects your POS and delivery apps and trains your team hands-on — you start free and go live before you commit.

See your own numbers in TruLens

Start free and a named account manager sets you up with your own recipes, suppliers and POS data before you pay a penny.